The Brains Behind Climb Marketing
At Climb Marketing, we’ve put together a team of capable, dedicated and passionate digital marketing professionals. You can learn more about the members of our team below.
Jeremy Lopatin - President and Founder
Jeremy got his start in digital marketing as an entrepreneur, building an online retail business from the ground up with his wife Aubrey. He quickly discovered that using digital marketing to grow that business, rather than running the business itself, was his true passion. Between his roles as an in-house marketer, freelancer, and agency marketer, Jeremy has spent more than 15 years in the digital marketing field. Climb Marketing was founded through that experience, and he’s cultivated a team that shares his passion for digital marketing problem-solving and strategy.
Robbie Bolog - Vice President of Client Services
Robbie is deeply invested in seeing just how far a group of people can take a project when they commit themselves to each other and a common goal. As VP of Client Services, Robbie manages service delivery and oversees Climb’s team of digital marketing strategists and project managers. In addition to overseeing Climb’s team, Robbie is the guitarist for Captain Ivory. Since founding the band in 2013, he’s booked and played more than 500 shows across 10 different countries, and helped write and record three albums.
Taylor Caldron - Director of Organic Search
Taylor has made his career digging deeper to understand what draws people to a website, experience, or place. He loves taking a data-driven approach to developing strategies for organic visibility and prides himself on being the resident nerd. In 2015, he started an independent record label and event series for “artsy” electronic music. In the past several years his label has released work by both American and European artists, and organized label showcase events in Detroit and Berlin.
Kristin Coleman - Project Manager
Kristin is the glue that keeps Climb Marketing together and helps to ensure that deliverables are on time and exceed client expectations. She thrives on planning and organization, has a keen eye for the finer details, and her proactive mindset is contagious to the rest of the team. Outside of managing projects at Climb, Kristin also manages quadruplet boys at home – a testament to her abilities to multitask, plan for the unexpected, and keep her cool even in the most chaotic moments.
Riley Duncan - Digital Advertising Strategist
Riley likes delving into the nuances of clients’ businesses to understand their target customers’ demographics and psychographics in order to build and deliver on successful advertising campaigns. He also has an eye for detail with conversion rate optimization and a strong technical understanding of website analytics, helping him to implement comprehensive measurement plans for clients. Outside of Climb, Riley works on gamedays with the Tennessee Titans as a content producer, where he keeps up with the sprint-like pace of sports social media marketing.
David Oltean - SEO Strategist
David understands that, to many businesses, SEO feels as futile as herding cats. But he remains passionate about the marriage of creativity and data analysis that drives SEO strategy, because he’s seen the continual and compounding benefit it can bring organizations. When not formulating SEO strategies for Climb clients, David spends his time herding actual cats as a member of the Board of Directors of the Ferndale Cat Shelter and Catfé Lounge.
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