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Image File Size Analysis for SEO on Websites that Automatically Scale Images

Many websites have begun improving user experience and page load speed by dynamically serving different image resolutions dependent on the size of the user’s browser. This means that a user on a large-screen desktop computer may be served an image of one size (i.e. a 800×400 pixel banner), while a mobile user will be served […]
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LinkedIn and Bing Ads Integration: How Excited Should You Be?

Microsoft’s acquisition of LinkedIn back in June 2016 left many of us in the paid search advertising world dreaming of future integrations between the two tech powerhouses. Safe to assume the $26 billion acquisition wasn’t made without future profit generation in mind, and ad revenue is lucrative for both companies. Fast forward to October 2018 […]
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